Gay dating super bowl ad
The 30-second spot shows two men watching a football game and then they both reach for the chips.
Their hands meet and they immediately begin kissing. The ad ends with a flash of the URL and the tagline: "Where many many many men come out and play." Avid Life Media, which runs adult dating websites including extramarital-affair site Ashley Madison.com, is behind the new gay male dating site.
By agreeing to show an “uplifting” antiabortion ad and rejecting a Super Bowl-style ad (read: funny) for a gay dating site, CBS is already feeling the effects of its decision to air “advocacy” ads for the first time on Super Sunday.
That ad features a fictional retired footballer, "Lola," who uses his post-career riches to launch his own line of lingerie.
Lola is shown mincing like a fashion designer throughout.
When the Super Bowl rolls around, expect a frenzy of publicity for advertisements rejected by the hosting broadcast network.
This time, the Web is buzzing with news about an ad for a gay dating site losing favour with CBS.
A pro-life ad featuring college football star Tim Tebow (and Focus on Family) will air on CBS during the big game, and the political statement has sparked online petitions calling on CBS network to withdraw it.
Thomas Young, marketing coordinator at Man Crunch.com, told Digital he sees a double standard in allowing the pro-life ad and rejecting the dating site ad.The forgoing suggests the network is a lot more comfortable with conservative Christians than it is with homosexuality, which is not the impression the network wanted to create going in.And finally: Doesn't the Super Bowl feature a lot of gigantically muscled men hugging each other and slapping each other's butts? And finally, 2: If the Mancrunch ad had aired, it wouldn't have been the first gay kiss to air in the big game. Meredith collects data to deliver the best content, services, and personalized digital ads.We partner with third party advertisers, who may use tracking technologies to collect information about your activity on sites and applications across devices, both on our sites and across the Internet.It plans to "execute its media plan" by courting networks in the coming weeks.Tags: Adult Dating, affair dating, sex dating